Mitsubishi Electric has announced the appointment of Yoji Saito to the role of president and CEO of Mitsubishi Electric Europe, as of 1st April 2015.

Based at Mitsubishi Electric’s European Corporate office in Uxbridge, Mr Saito will lead the European Sales Company and act as the head representative of Mitsubishi Electric Corporation in Europe.

Mr Saito has worked within the Mitsubishi Electric Group for 32 years. He has held various positions in both Japan and Europe. In2012Mr Saito assumed the role of head of the European Air Conditioning business division based in the UK, before relocating to Germany in 2014toadditionally become president of the company’s German branch in Ratingen.

Commenting on his new role Mr Saito said, “I look forward to the challenges this role will bring”. In particular Saito sees increasing product efficiency as a basis for the future success of the organisation. “Energy used in an environmentally friendly manner, such as by heat-pumps will form a central field for growth. Here, we will be continuously strengthening our competitiveness in the coming years by markedly increasing the efficiency of our systems. We want to apply our technologies to contribute to society and enhance quality of life around the globe”.

Mr Saito is married with three children and enjoys playing golf in his spare time.