Tesco packaging manager, Paul Earnshaw has been added to the extensive list of seminar presenters at this year’s PPMA Show, joining the likes of supermarket ombudsman Christine Tacon and former Cabinet Minister Michael Portillo.
He will discuss the particularly pertinent topic of how the supermarket giant views its packaging supply chain and some of the barriers it has faced when trying to collaborate with manufacturers and processors, as well as how the company is approaching future packaging projects.
The presentation will also look at the benefits of well-designed packaging to improve sustainability and product shelf life. Paul will also discuss how Tesco is looking to increase engagement with the packaging industry.
Grant Collier, head of marketing for the PPMA Group, said: “Paul’s presentation will provide additional insight and expertise to what we believe is an already full line-up of seminar presenters at this year’s exhibition, that we believe visitors and exhibitors alike will find of great interest. We can’t wait to return to the NEC and welcome our members and non-members to join us and discover the latest industry trends all under one roof.”
Now in its 27th year, the PPMA show has been recognised as the only UK event that attracts hundreds of machinery manufacturers and component suppliers across a wide range of industries including food, drink, pharmaceutical, cosmetics, dairy, snacks, construction and electronics. Run over three days (30th Sept – 2nd Oct 2014) at the NEC, Birmingham, this year will see the event return to the sole ownership and management of the PPMA group of trade associations.